You're In The Right Place If...
You're an indie musician who wants a better way to promote besides "come to my gig"
You want specific examples on creating engaging content for your fans
You are an artist, DJ, or bandleader curious about building their brand on social media
46% of active users stated they will unfollow a brand on social for posting too many promotional messages.
-SproutSocial
eLearning for Busy Musicians
This course is available instantly on all of your devices. Stream the videos and scroll through attachments or download them to your computer.
By the end of this course, you should be able to...
Create social media posts that help define your brand
Increase the organic reach on your posts
Engage your fanbase with non-promotional strategies
Curate and share video from multiple sources
Conduct a social media audit of your own social media platforms
Create a killer content plan and understand the 3 types of posts to share
Broaden your music network by tagging, sharing, and promoting others
Design effective promotional posts
Course Outline
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Preview📝 Intro to Image Building Content (0:57)
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Preview6 Ways to Recognize Band Members // feat. Big Black Cadillac (2:40)
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PreviewUse Engaging Musical Polls // feat. Groovesmash (3:30)
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StartBe Responsive to Fans // feat. This Life. We Lead. (1:50)
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StartEmbrace Those Facebook Memory Posts // feat. Living Proof, London Rose, Jungle Fire, and Angel the Drummer (2:50)
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StartMake Band Milestones a Big Deal // feat. The Bishops (1:39)
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StartCapture Your Stage Perspective // feat. Midwest Originals (1:45)
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StartLet Fans Peek Inside Practice // feat. Stella Luna & The Satellites (1:23)
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StartShout Out and Share Inspiration // feat. Christine Nicole (1:17)
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StartShare A Story // feat. Joe Hess & The Wandering Cowboys (3:30)
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StartUse Video Content Like This // feat. Julia Kahn, Tammy Mitchell Woods, Andrew Young, and Heather Dawson (5:17)
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StartHold a "Comment Contest" // feat. Groovesmash (3:54)
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StartBe Prepared for Sporting Event Appearances // feat. Jennie Devoe (2:45)
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StartShare Facts with #ThisDayInMusicHistory // feat. Dave Liindquist, Indianapolis Star (1:56)
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StartRecognize Unique Holidays (Pt. 1) // feat. Midwest Originals, Vainglory and London Rose (3:34)
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StartRecognize Unique Holidays (Pt. 2) // feat. Aela (1:24)
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StartShare Inspirational Quotes, Lyrics, and Graphics (2:37)
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StartGet Your Custom GIF On (3:32)
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StartI'm Sorry, What Do You Meme? (4:14)
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Start🔐 Key Points // Take the Module 2 Quiz
Your Guide
A father, husband, musician, and frequent hi-fiver -- here to serve you some hands-on help for your musical journey.
My history is one of e-learning, entrepreneurship, and music -- from corporate training at Fortune 500 companies to full-time musician. I've been blessed to serve in several roles over the years including e-Learning developer, educator, booking agent, performer, band manager, songwriter and mentor. I'm obsessed with doing everything I can to help you navigate the business side of music, so you can spend more time creating what fills you up. Let's turn your passion into a paycheck, your band into a brand, and have some fun along the way.
-SproutSocial